Joy Capital LLC (Pikeville)

Joy Capital LLC is a large advisory firm based in Pikeville. It manages $110.4 million of regulatory assets for 55 client accounts. It has been registered with the SEC as an adviser since 2019 and has operated in the jurisdiction of Maryland.

Joy Capital provides financial planning services and portfolio management for individuals and small businesses. It prepares financial plans for more than 25 clients. On top of advisory services, the firm doesn't engage in other business activities.

Joy Capital: assets under management

The assets under management (AUM) of Joy Capital LLC is $110.4 million. The company doesn't manage any assets belonging to foreign clients.

The firm manages $79.4 million in discretionary accounts and $31 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $1.73 million each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $3.44 million.

Investments

The firm invests in cash and cash equivalents the most. They account for 29% of the total AUM. The second-largest asset type is exchange traded securities, which make up 28% of the firm’s portfolio. Investments in derivatives form 14% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Joy Capital LLC for their services and products based on a percentage of assets under management and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Joy Capital serves?

The firm provides services to individuals, other investment advisers, and high net worth individuals. The largest group of clients of Joy Capital is other investment advisers with 1 clients and $102.69 million of assets under management. Among the 9 most similar advisory firms, Joy Capital has the highest percentage of other investment advisers out of all clients.

The amount of regulatory assets under management is $110.4 million for 8 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Joy Capital doesn't advise any private funds.

Careers at Joy Capital LLC

The company employs 1 person that is either a part- or full-time employee. 100 percent of the employees work as investment advisers or researchers. No employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
David Irving Reidy	Cco	1 Sep 2019	75% - 100%	6119068

Based in Pikeville

The principal office where Joy Capital LLC performs its advisory services is located at 7 Church Ln, Pikeville, MD 21208, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 412-965-5797. The normal business hours are 9-5 on Monday - Friday.