Sequoia Financial Advisors, L.L.C. (Akron)


Sequoia Financial Advisors, L.L.C. is a large advisory firm based in Akron. It manages $3.92 billion of regulatory assets for 10,130 client accounts. It has been registered with the SEC as an adviser since 2002 and has operated in the jurisdictions of Alabama, Arizona, California, and 28 other states.

Sequoia Financial Advisors, L.L.C provides financial planning services, portfolio management for individuals and small businesses, portfolio management for businesses and institutional clients, pension consulting services, selection of other advisers, publication of newsletters, and educational seminars and workshops. It prepares financial plans for approximately 3,248 clients. On top of advisory services, the firm doesn't engage in other business activities.

Sequoia Financial Advisors, L.L.C: assets under management

The assets under management (AUM) of Sequoia Financial Advisors, L.L.C. is $3.92 billion. The firm's AUM has grown by 8414% since the beginning of its operation, and $954.43 thousand of the total AUM is attributable to clients outside of the United States.

The firm manages $3.88 billion in discretionary accounts and $39.83 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $388.34 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $270.97 thousand.
Sequoia Financial Advisors, L.L.C has custody of $1.1 billion in cash and securities for 2,052 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in exchange traded securities the most. They account for 90% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 5% of the firm’s portfolio. Investments in state and local bonds form 3% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Sequoia Financial Advisors, L.L.C. for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Hourly charges are usually charged for consulting work and special projects. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Sequoia Financial Advisors, L.L.C serves?

The firm provides services to individuals, charitable organizations, high net worth individuals, corporations or other businesses, and pension and profit sharing plans. The largest group of clients of Sequoia Financial Advisors, L.L.C is high net worth individuals with 1,006 clients and $2.76 billion of assets under management. Among the 10 most similar advisory firms, Sequoia Financial Advisors, L.L.C has the highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $3.92 billion for 3,341 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. 1% of the firm’s clients are foreign persons or businesses.

Sequoia Financial Advisors, L.L.C doesn't advise any private funds.

Careers at Sequoia Financial Advisors, L.L.C.

The company employs 85 people that are either part- or full-time employees. 53 percent of the employees work as investment advisers or researchers. 48 employees are registered as investment adviser representatives with the state securities authorities.

There are 7 people with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers


Name Entity Date acquired Ownership Employer ID
Llc Sequoia Financial Group Owner 1 Jan 2000 75% - 100% 34-1913858
Thomas Aurthur Haught Pres, ceo, coo, cio & clo 1 Apr 2000 Other 2098919
Thomas Arthur Haught Pres, ceo 1 Apr 2000 Other 2098919
Melanie Marie Schvartz Chief compliance officer 1 Sep 2004 Other 4554576
Joseph Scott Long Coo 1 Sep 2005 Other 2716639
Geoffrey W Nehrenz Cfo 1 Dec 2007 Other 4301019
Stephanie Ann Hanayik Chief compliance officer 1 Oct 2008 Other 2763302
Gerald Paul Knotek Chief financial officer, chief compliance officer 1 Feb 2010 Other 2676297
Gerald Paul Knotek Executive vice president, chief compliance officer 1 Feb 2018 Other 2676297

Indirect Owners

The SEC currently registers 9 indirect owners.

Name Entity Date acquired Ownership Employer ID
Thomas A. Haught Living Trust Thomas A. Haught Ttee Indirect owner of sfa 1 Apr 2000 Other xxx-xx-xxxx
Thomas A. Haught Living Trust Owner 1 Apr 2000 25% - 50% xxx-xx-xxxx
Llc Cohen & Company Investment Partners Owner 1 Apr 2000 50% - 75% 34-1683122
Gerald P. Knotek Trust Gerald P. Knotek Ttee Indirect owner of sfa 1 Sep 2005 Other xxx-xx-xxxx
Gerald Paul Knotek Owner 1 Sep 2005 Other 2676297
Gerald P. Knotek Trust Indirect owner of sfa 1 Sep 2005 Other xxx-xx-xxxx
Ltd. Cohen Sequoia Holdings Indirect owner of sfa 1 Apr 2008 50% - 75% 26-2544185
Ltd. Cohen Sequoia Enterprises Indirect owner of sfa 1 Jan 2009 25% - 50% 26-4094604
Cohen & Company Ltd Owner 1 Feb 2013 25% - 50% 34-1912961

Based in Akron

The principal office where Sequoia Financial Advisors, L.L.C. performs its advisory services is located at 3500 Embassy Parkway, Akron, OH 44333, which is also the mailing address of the firm. An additional office of the firm is in Youngstown, OH. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 330-375-9480 or by fax 330-535-0111. The normal business hours are 8:00am- 5:00pm on Monday - Friday. You can find more information about the New York firm at sequoia-financial.com and its LinkedIn profile.

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